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AUTHORED BY

Antonio Garrido plays an important role in Sandler’s worldwide organization, and is recognized internationally as a business development expert specializing in executive sales consulting and sales productivity training. A dynamic, enthusiastic speaker certified in the proprietary selling system developed by David H. Sandler, he informs, entertains, and motivates leadership and rank-and-file sales teams to achieve at their full potential.

ANTONIO GARRIDO

PRESIDENT | ABSOLUTE SALES DEVELOPMENT | SANDLER TRAINING

The ultimate communication guide for salespeople looking to improve their selling communication processes by getting to the right solution, faster, more efficiently, and with less stress.

ASKING QUESTIONS

The most efficient way to get buyers & sellers to the right solution
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THE SANDLER WAY

THE DEFINITIVE RESOURCE FOR EFFECTIVE PROSPECTING COMMUNICATIONS

Whether you're new to Sandler concepts or a Sandler expert, there's no better time to learn effective prospecting, qualifying, and selling strategies through better interaction.

This book is about not looking, sounding, or thinking like the average salesperson. It’s about keeping barriers down and communication lines open. It’s about getting to the right solution, faster, more efficiently, more smoothly, and less painfully. It’s about asking the right questions, in the right way, at the right time, for the right reason.” 

- Antonio Garrido, Sandler Training

Why productive selling communications begin when you start asking good questions.

How to introduce questions at the right time, for the right reason, to keep prospects and customers engaged.

How you can use questions to control conversations and move the sales cycle in a positive, definitive direction.

RELEVANT TO ALL SALESPEOPLE FROM EVERY INDUSTRY AND CHANNEL

FOLLOW A SALES COMMUNICATION PROCESS THAT WORKS

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